I’m back again with another book recommendation so you can start your week off right.
Just think of the moment you’re done with work and you get to sit on the couch with a beer and a book. Maybe it’s just me, but I can’t wait!
Ray Edwards is a master copywriter and in this short book he distills all the necessary ingredients of great copywriting.
If you ever need to write sales copy for a product, a sales page for a course, a persuasive email to get someone to do something, you’re using copywriting.
It’s an invaluable skill for any entrepreneur to have and this book is an invaluable resource to help you write better copy to drive more sales, regardless of what industry you’re in.
I used the wisdom in this book when I was helping my buddy Chris Selim launch his first online course. Here’s what he had to say:
“He helped me tweak the sales page copy for my first online course launch I did via email and it wouldn’t have been the same without him. That course sold over $14,000 in the first couple weeks.” -Chris Selim, Music Producer and Entrepreneur from Canada
That’s the power of copywriting for you!
If you’re ready to strengthen your sales copy, grab the book here.
If you’d like personalized help and coaching with sales copy and online marketing, schedule your free 30-minute Strategy Call with me right here.